Iskandar Regional Development Authority (IRDA) engages Marcus Gomez as Business Copywriters

The Iskandar Regional Development Authority (IRDA) has included Marcus Gomez & Partners on its panel of freelance copywriters effective August 2012.

IRDA is responsible for executing the Iskandar Malaysia Vision to create “A Strong and Sustainable Metropolis of International Standing.” In addition to guiding the region’s economic growth, IRDA has also embarked on a mission to improve the quality of life for society in Iskandar Malaysia. The agency requires professional writers to tell the story of its socioeconomic development activities. Marcus Gomez & Partners was selected due to the company’s strong understanding of similar government initiatives in other parts of Malaysia as well as its long track record for quality work.

To carry out these assignments, a writer from Marcus Gomez & Partners will visit Iskandar Malaysia to conduct interviews, direct photography and gain first-hand perspectives from various stakeholders and beneficiaries of IRDA’s Social Development activities. The topics covered will include human capital development, social inclusiveness, safety and security, talent management and housing. The writer will also identify opportunities to create compelling infographics that will help communicate the agency’s goals and objectives.